Facebook Ad Images That Convert in under 4 minutes
Try to minimise text to 20% of the overall ad image size for better reach, as text-heavy Facebook ads do not perform as well.
2. Value Proposition
Images of happy people looking into the camera is also a time and tested method of plying on the psychological emotions of the audience, and this is no different when putting together a Facebook ad.
The psychology:
5. Use Charts in Your Images
Research suggests that the use of charts and tables in one form or another can also boost engagement, This is especially the case when promoting data-driven content.
The psychology:
So take some of these tips and start testing.
Spend a little money on a few ad ideas rather than making one add pumping a lot of money into it and finding out that it is not working for you.
No, it is better to test and find the right ad combination that works for you then start pumping money into a proven Facebook ad method that works.
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